Trade Show, Day 1
Nov. 27th, 2023 08:48 pm![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png){kind=small}
canyonwalkerVegas Travelog #2
Hilton Resorts World, Las Vegas - Mon, 27 Nov 2023. 8:45pm.
Day 1 of the trade show is done. Well, it's almost done. I'm back at my hotel, dressed down, grabbing a casual dinner. Yes, it's almost 9pm and I'm just now eating dinner. That's how things often roll at trade shows.
I'm in town for the mammoth AWS re:Invent show. It's drawing some 65,000 attendees this year, I've heard. Everything was a madhouse with crowds this afternoon. Getting a car from the airport was slow. Traffic was slow. The trade show floor was packed shoulder to shoulder.
Shows like this are always tiring. And no, it's not because Las Vegas is the epicenter of 24/7 entertainment. I find very little of Vegas entertaining anymore. It's tiring because it's many hours per day on my feet answering the same question over and over— "So, what does CompanyName do?"— for people who don't really care about my company's products but only want a free t-shirt or other giveaway. In other words, a typical big trade show.
That said, while 90%+ of the visitors to our booth will be freebie seekers, it's the other 10% we live for. Those are the folks who work in software and struggle with challenges of the kind we can fix. They'll see value in what we offer, and we're there to help them understand it.
Hilton Resorts World, Las Vegas - Mon, 27 Nov 2023. 8:45pm.
Day 1 of the trade show is done. Well, it's almost done. I'm back at my hotel, dressed down, grabbing a casual dinner. Yes, it's almost 9pm and I'm just now eating dinner. That's how things often roll at trade shows.
I'm in town for the mammoth AWS re:Invent show. It's drawing some 65,000 attendees this year, I've heard. Everything was a madhouse with crowds this afternoon. Getting a car from the airport was slow. Traffic was slow. The trade show floor was packed shoulder to shoulder.
Shows like this are always tiring. And no, it's not because Las Vegas is the epicenter of 24/7 entertainment. I find very little of Vegas entertaining anymore. It's tiring because it's many hours per day on my feet answering the same question over and over— "So, what does CompanyName do?"— for people who don't really care about my company's products but only want a free t-shirt or other giveaway. In other words, a typical big trade show.
That said, while 90%+ of the visitors to our booth will be freebie seekers, it's the other 10% we live for. Those are the folks who work in software and struggle with challenges of the kind we can fix. They'll see value in what we offer, and we're there to help them understand it.
