Blast from the Past: Eating at Roy Rogers
Nov. 27th, 2025 12:24 pmThanksgiving triplog #12
Leesburg, VA · Tue, 25 Nov 2025. 12:30pm.
Hawk and I are road-tripping from northern Virginia to central Pennsylvania today. It's a day sooner than we planned to make this drive but we called an audible this morning after plans fell through. After packing up and leaving the hotel a day early we ran a quick errand a few miles down the road in Gainesville, VA then started our route north toward Harrisburg, PA.
Gainesville used to be a dot on a map, an exit off I-66 with a handful of fast food restaurants and gas stations for travelers. Now it's a series of huge strip malls stretching 2 miles long and a mile wide, with lots of big-box stores and restaurants. Oh, and shitty traffic to match.
We considered eating lunch in Gainesville. With so many restaurants to choose from (again, this burgeoning exurb used to be a rural crossroads) we figured we'd find something. One name leapt out at me: Roy Rogers.

Ultimately we didn't eat at Roy Rogers in Gainesville but did eat at one about half an hour north along our route, in Leesburg, VA. There are two Roy's in Leesburg. Along with the one south in Gainesville and one west in Front Royal, this is a region where you can find a lot of Roy Rogers restaurants. There are only about 40 Roy's now, so about 10% of all their restaurants are in this western-northern Virginia area.
Many of you reading this might be wondering, "WTH is a Roy Rogers restaurant?" The chain begain struggling and crashed in the 1990s through a series of acquisitions, mergers, and sales. At its height in the 1980s, though, it had 600 stores. When I was a kid and people were arguing about whether McDonald's or Burger King was better, I was like, "How about we go to Roy Rogers instead?"
As I walked into the restaurant I told the gal who asked to take my order, "Give me a moment to read the menu, it's been 40 years!"
As I thought more about when really was the last time I saw a Roy's I walked that 40 years claim back to 30 years. I definitely ate at Roy's a few times in the early 1990s, and I remember finding one to eat at on a road trip in the 1994-1995 timeframe. By then Roy's was already folding up most of its locations. I'm all but certain I haven't set foot in a Roy's since then.
So, how is it 30 years later?

Well, Roy's still has the "Fixin's Bar"! It's not as big as I remember, but it's still got all the goodness of being able to dress your hamburger yourself.
Curiously, Roy's didn't start as a fast food hamburger restaurant. According to its Wikipedia article it started in the late 1960s selling roast beef sandwiches. I think they may have phased those out years later as I don't recall seeing roast beef on the menu in my earliest recollections of eating there as a kid in the late 70s. By then they were mostly about hamburgers— and that iconic Fixin's (sic) Bar. Later they added fried chicken. But I always liked them for their burgers better than McDonald's and Burger King. Being able to dress the burger exactly the way I wanted it was an additional plus.
Speaking of the Fixin's Bar....

Today I dressed my burger the way I always did. A bit of lettuce, a few onions, mustard, and twice as much ketchup as I wanted because the ketchup pump still squirts out way the hell too much ketchup at a time. Even 40 years later some things don't change! π€£
The burger wasn't quite as good as I remember. I don't know if that's because all fast food burgers have deteriorated in quality over the years as restaurants have sought cheaper ingredients and almost never cook them fresh to order anymore; or if it's because I have a more discerning palate now than when I was a kid. Probably it's some of both. Though one improvement in my lunch today was getting a side of onion rings with my burger. I don't remember onion rings being an option there back in the day. And these 'rings had thick, juicy hoops of onion inside a light fry coasting. Mmm-mmm!
Leesburg, VA · Tue, 25 Nov 2025. 12:30pm.
Hawk and I are road-tripping from northern Virginia to central Pennsylvania today. It's a day sooner than we planned to make this drive but we called an audible this morning after plans fell through. After packing up and leaving the hotel a day early we ran a quick errand a few miles down the road in Gainesville, VA then started our route north toward Harrisburg, PA.
Gainesville used to be a dot on a map, an exit off I-66 with a handful of fast food restaurants and gas stations for travelers. Now it's a series of huge strip malls stretching 2 miles long and a mile wide, with lots of big-box stores and restaurants. Oh, and shitty traffic to match.
We considered eating lunch in Gainesville. With so many restaurants to choose from (again, this burgeoning exurb used to be a rural crossroads) we figured we'd find something. One name leapt out at me: Roy Rogers.

Ultimately we didn't eat at Roy Rogers in Gainesville but did eat at one about half an hour north along our route, in Leesburg, VA. There are two Roy's in Leesburg. Along with the one south in Gainesville and one west in Front Royal, this is a region where you can find a lot of Roy Rogers restaurants. There are only about 40 Roy's now, so about 10% of all their restaurants are in this western-northern Virginia area.
Many of you reading this might be wondering, "WTH is a Roy Rogers restaurant?" The chain begain struggling and crashed in the 1990s through a series of acquisitions, mergers, and sales. At its height in the 1980s, though, it had 600 stores. When I was a kid and people were arguing about whether McDonald's or Burger King was better, I was like, "How about we go to Roy Rogers instead?"
As I walked into the restaurant I told the gal who asked to take my order, "Give me a moment to read the menu, it's been 40 years!"
As I thought more about when really was the last time I saw a Roy's I walked that 40 years claim back to 30 years. I definitely ate at Roy's a few times in the early 1990s, and I remember finding one to eat at on a road trip in the 1994-1995 timeframe. By then Roy's was already folding up most of its locations. I'm all but certain I haven't set foot in a Roy's since then.
So, how is it 30 years later?

Well, Roy's still has the "Fixin's Bar"! It's not as big as I remember, but it's still got all the goodness of being able to dress your hamburger yourself.
Curiously, Roy's didn't start as a fast food hamburger restaurant. According to its Wikipedia article it started in the late 1960s selling roast beef sandwiches. I think they may have phased those out years later as I don't recall seeing roast beef on the menu in my earliest recollections of eating there as a kid in the late 70s. By then they were mostly about hamburgers— and that iconic Fixin's (sic) Bar. Later they added fried chicken. But I always liked them for their burgers better than McDonald's and Burger King. Being able to dress the burger exactly the way I wanted it was an additional plus.
Speaking of the Fixin's Bar....

Today I dressed my burger the way I always did. A bit of lettuce, a few onions, mustard, and twice as much ketchup as I wanted because the ketchup pump still squirts out way the hell too much ketchup at a time. Even 40 years later some things don't change! π€£
The burger wasn't quite as good as I remember. I don't know if that's because all fast food burgers have deteriorated in quality over the years as restaurants have sought cheaper ingredients and almost never cook them fresh to order anymore; or if it's because I have a more discerning palate now than when I was a kid. Probably it's some of both. Though one improvement in my lunch today was getting a side of onion rings with my burger. I don't remember onion rings being an option there back in the day. And these 'rings had thick, juicy hoops of onion inside a light fry coasting. Mmm-mmm!























